Blue Brain Gear will educate the consumer and help them to develop as an athlete by providing them the information that will help them to better understand the relationship between their equipment, bodies and minds. Blue Brain Gear will also give the athlete a unique way in which they can make a difference through charitable objectives.

The face of golf has changed and the manufacturers of golf equipment are in control of the direction the game is heading. Some CEO's believe that what is good for their company is good for the industry and for the game. This belief and many others have changed the face of golf. Golfers should understand the real issues in the game of golf and how they can make a difference. Golf was a very popular game even when played with wooden clubs and featherie golf balls. It's a game between you and the elements and while technology will always improve it is nice to think that no matter how far technology is allowed to take us there will still be a level of skill that athletes must train to achieve.